ALMA D'ANCA

DESIGN TYPE

Package Design

Rebranding

 

CLIENT

Tazo Tea

 

SIZE

3x5 in. box

 

PROGRAMS USED

Illustrator

 

FONTS

American Typewriter, Arial Narrow

 

CONCEPT

Tea, being one of my favorite drinks, is something I have always wanted to create for and a Tazo package design is exactly what came to mind. I wanted to keep a modern look, but also add more color to the boxes because tea always has so much flavoring. Keeping with one look, I created multiple flavors with a variation in color and images. Through package designs, I am always drawn to ones that replicate the product being bought and show the feelings or flavors of them just by the design.